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The HD Format War

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There are currently two major players vying to replace the only decade old technology of the DVD as the industry standard. Blu-ray, which is backed by 180 companies involved in consumer, personal computers and various media manufacturers, and HD DVD which is being endorsed by more entertainment and software related companies than Blu-Ray. Overall, Blu-Ray seems to have the lead mainly due to the support of electronic manufacturing giants churning out more Blu-Ray players than HD DVD.

There are actually no differences in quality between the two, Blu-Ray is just more expensive while HD DVD responds more slowly and require a lag time before playing a disc. With the playing field more or less level between the two, the real winners seem to be the industry itself while the real losers in this pathetic tug of war are the consumers.

Let's say you have two entirely different yet equally flawed home theater systems to choose from. Both deliver the same quality of high definition imaging, which is what you came here for. But only one will be readily available on the market, which just happens to be the more expensive Blu-Ray, no thanks to the backing of industry giants in the business of manufacturing these babies.

Then after you bring your Blu-Ray system home, the next step would be of course, to buy your very own wad of hi-def movies for your viewing pleasure. Instead, you walk in to any mall and almost every movie even worth watching is in the HD DVD format, an unfortunate consequence of Universal Studio's decision to support the HD DVD format.

So you happily comply with what's out there, minding your own business and basically just feeding your own appetite for a little home theater action. Before you know it, you'd have doled out more money than you initially hoped for, just to be able to watch a decent hi-def movie. And just as you get into the groove of high tech things, the real winner will have emerged. Now what are you supposed to do with all the losing side's now obsolete gadget?

And if you think you would be doing okay for having picked the right winner in the formatting war, the next thing you know a brand new formatting industry would once again emerge, declaring all electronics of the previous year hereby resolutely obsolete with the accompanying punishment of anyone caught still harboring these now legally obsolete systems to be subject to ridicule and humiliation of not keeping with the times.

Sound familiar? Yes, it ought to be, as this was You just yesterday. With the trends in technology surpassing each other at the speed of light, the consumers who would have to dip more times into their pockets for the same experience will emerge as the losers. And the winners? The companies that make these systems, they are still going to get rich at our expense no matter what.

It would be safe to say that with either Blu-Rays or HD DVD's technologies still at infancy, it would be best to stay at the sidelines, biding our time until the industry leader is announced and their technological potentials fairly established. Of course, there's nothing we can say to enthusiasts to change their minds and save them from themselves. May all your gadgetry rest in pieces.

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Blu Ray has won
Looks like bluray has won the format war. Toshiba is slashing prices on their hd drives.
#0 - Russ - 01/18/2008 - 20:49
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